• 28th MAY
    2015
  • Hour
    09:00
  • Bucharest

    Crystal Plaza Ballroom

  • Neal Schaffer

    Social Media Guru

  • Workshop

    Only 50 seats!

  • Conference

    300 seats!

Maximizing Social Media for professionals and businesses

A popular topic for professionals and associations where members include business owners as well as those from a wide variety of disciplines but with the same objective: To learn why social media is so important to their businesses as well as careers.

Geared more for business leaders, the conference brings the benefits of:

- Keep your finger on the pulse of the ever-changing social media market so your company stays ahead
- Learn global best practices to improve your social media ROI
- Find out what to focus your social media efforts on in 2015
- Listen to the experiences of our panellists as to what has worked for them in the Romanian market

The Complete Social Media Marketing Workshop

14:00

Welcome

The Agenda:

- Social Content - What content best resonates in social media?
- Social Voice - Does your company have a 'voice' which represents your brand in social? What about a 'visual voice' to best represents you on visual social networking sites like Pinterest and Instagram?
- Social SEO - How can you tweak your Social Content help you get seen in the news feeds of the social networking sites?
- Paid Social - Best practices to leverage the paid options provided by the major social networks.
- Social Media Strategy - How to define, create, manage, and optimize your social media strategy.
- Experimental Social - Campaigns are a great example of Experimental Social. Learn how through experimentation we can best optimize our social media presence
- Analyse Your Social - How well are you doing in social? Learn what metrics you should be measuring to calculate your ROI from social media.
- Social Selling - Once you have a strong social media marketing program in place, you can leverage your sales team to help them use social media to generate leads and better close deals from their own unique networks of clients and prospects.
- Employee Advocacy & Social Business - Now that you have a social media program that expands beyond marketing, learn how your entire company can get involved in your social media program – and accelerate the evolution in becoming a true social business.

Geared more for social media and marketing practitioners, the benefits of the workshop are:

- Learn more about the essential components of successful social media marketing and what you are missing
- Don't be afraid of changes in news feed algorithm and embrace them through a deep understanding of Paid Social
- Your salespeople should be using social media, too - see how social media can help them improve their selling
- Create a social media strategy - learn the many different ways social media can benefit your entire business
- See how social media can help your entire business – and how to leverage employee advocacy to help accelerate the process to becoming a social business

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It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

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Testimonials

Neal is one of the smartest social media marketers on the planet. His ability to combine technical expertise with a holistic approach to social is what really makes him a standout. Every time I get the chance to speak with him I learn something new. Oh, and he’s a hell of a nice guy.

Jason Miller

Global Content Marketing Manager, LinkedIn

Testimonials

Neal has been a social media leader for years. With Maximize Your Social, he takes all of us again to the bleeding edge of how to survive in today’s world with a social strategy that actually works. This should sit on every CMO’s bookshelf.

Leo Widrich

CMO/cofounder at Buffer

Testimonials

Neal Schaffer understands that social media and marketing were not invented in a vacuum, and that if we bring to our understanding of the communications revolution many of our former skills and ideas about business, we can actually succeed at this new game with a minimum of trauma.

Robin Carey

CEO, Social Media Today

Neal Schaffer is interviewed at iStrategy - London!

Amanda from Koogar attended iStrategy in London Stamford Bridge (May 2012) and whilst she was there she asked to interview one of the speakers Neal Schaffer about his presentation and LinkedIn. See what Neal had to say...

  • 104

    days

  • 23

    hours

  • 15

    minutes

  • 59

    seconds

Neal Schaffer

  • Neal Schaffer

    Neal Schaffer

    Founder and Editor-In-Chief of
    Maximize Social Business

  • A  Forbes Social Media Power Influencer two years in a row, a Forbes Top 5 Social Sales Influencer, and creator of the leading social media for business blog ’Maximize Social Business’, Neal Schaffer is a global social media speaker, who has spoken on three continents and also teaches as part of the Rutgers University Business School Mini Social Media MBA Program.

    As an author, Neal is best known for his definitive book on social media strategy creation, implementation, and optimization 'Maximize Your Social: A One-Stop Guide to Building a Social Media Strategy for Marketing and Business Success' (Wiley)  but has also published two other award-winning and critically acclaimed social media books: 'Maximizing LinkedIn for Sales and Social Media Marketing', 'Windmill Networking: Maximizing LinkedIn', and as a contributor to 'The Big Book of Social Media: Case Studies, Stories & Perspectives.“

Partners

Media Coverage

Codecs

Supporting Partner

Logistic Partners



Tickets

All ticket prices are showed in Euro, VAT excluded

  • The Conference
  • Coffee Breaks
  • The Workshop
  • Lunch
  • Conference

    Until 12/10/2014
115€
  • Conference + Workshop

    Until 12/10/2014
270€
  • Conference

    After 12/11/2014
145€
  • Conference + Workshop

    After 12/11/2014
330€


Contact us

Sponsorship/Partnership/Press
Clementina Anghelache
0770 414 202 / 0753 777 555
clementina.anghelache@learningnetwork.ro
Event registering
Andreea Ristache
0746 258 719
andreea.ristache@learningnetwork.ro
Project Lead
Maria Borteanu
maria@digitalexpertshub.com